Nowadays, mobile web browsers are widely used internet platform everywhere. The change of digital technology that is becoming increasingly mobile makes people easily and prefer online from almost anywhere using mobile devices that fit in one hand. Therefore, a mobile-friendly web design is the main factor of a mobile website to have loyal visitors. In most cases, designing the web for mobile browsers is easier than the common web design project preparation. Besides that, and the prospect in the future is really profitable because almost all mobile device users are exploring anything through their mobile devices.
In making a mobile-friendly web design, firstly you have to consider the space width of the main content. Then, prevent excessive large pictures and flash animations, as they would slow down your mobile web.
Take into account that the functionality of a mobile web is actually much more important than its model. So, make some testing, validation, and verification in your web design project. It’s useful to make sure that your mobile web functionality is well-matched to the design when running it using all mobile browsers.
Ten Determinants of a Mobile-Friendly Web Design
Nowadays, creating a website site, the accessible is not only intended for the desktop web browsers, but also for mobile web browsers. Because, in this digital tech age, the volume of mobile browser users is increasingly exceeding the volume of desktop browser users. So, below are the ten determinants of a mobile-friendly web design that you need to take into account.
1. The Layout Resolution of Your Web Design
Mobile devices consist of so many types of screen designs with different screen resolutions. They focus on certain screen width and height that appropriate. See the most used specifications of today’s mobile devices and decide the best width for your mobile web design. However, to be available for all mobile screen resolutions, it’s better make a responsive web design that is compatible to many types of screen-based devices.
2. The View of Your Web Content
Too long content (text, photos, and or videos in one page) could be difficult to read. Thus, you have to restrict the content to a certain number of pages with one direction of scroll. Discard low priority parts of the content. Stick the parts of the content into a single column that fits the screen which wraps itself. So there is no need to scroll horizontally.
3. The Design Simplicity
Having a simple mobile web design allow the visitors load the website on their mobile browser without any hassle. Avoid high definition pictures, borders, and other useless elements. When you are adding the content, keep it as minimum as possible with the size that is lesser than a normal website page. Make a balanced view between the navigation and the content.
4. The Ease to Scroll the Full Page
The menu of a website is usually placed in the header, or at the top side of the website. Therefore, provide a Back to Top Button on your mobile web page, so the visitors would be easy to scroll back the entire page. It is useful to help mobile visitors to reach other functions or menu of your mobile website and minimizing vertical scrolling.
5. The Web Navigation Placement
Learn how to navigate your mobile website. If it is a large website, the navigation would be taking a large size too. So, on the mobile version of your website, placing the navigation at the top would deter the main content. Try to move the web navigation under the main content. With such away, besides the main content would become clearer, it’s also useful to boost up the SEO of your mobile website. Prioritizing to view the main content first is one of the factors of effective SEO.
6. Menu Links
The desktop version of your website’s menu could view a whizzing or rollover effect. But, such an effect may not necessarily friendly in a mobile browser. So, making it a text links menu in the mobile version of your website can boost the load on mobile browsers.
7. The Distinguish between the Menu Links
To distinguish each of the menu links is important to have a mobile-friendly web design. This can do it by adding some background color to the menu links and buttons or simply by adding some padding around the clickable area of the menu links. But they should not you more than 44 x 44 pixels.
8. The Balance between the Links and the Information within the Website
Every page load takes time and data to download your web’s resources. The latter it loads, the more it less mobile-friendly your website. Avoid forcing your mobile web visitors to dig other pages to open the information they are looking for. The balance between the total of links on every web page and the depth of information within your website.
9. The Interaction between the User and the Mobile Website
It is possible that the users need to interact with your mobile website, such as signing up, log in, and other selection features. For some people, it would be difficult to enter text into a form within a mobile version of your website. Instead, radio buttons features to some of the selection features are more mobile-friendly web design. Reduce the use of text input form as much as possible. This way, they interact to your mobile website with ease.
Another one is, making the URLs of your web contents as short as possible. Mobile users can not type as fast as typing on a computer keyboard. The shorter the URL, the more mobile-friendly your web design, because it is taking time and boring to enter a long URL into a mobile web browser.
10. Pop-Ups Deterrence
Most of the mobile browsers don’t support pop-ups. But, if they do, they would have a really narrow space to pop and it’s hard for the users to close a pop-up banner. Stay away from using pop-ups on your mobile website to prevent user disappointment.
Make a Mobile-Friendly Web Design
Finally, as a webmaster, you need to be creative and take over your mobile website design in a new way if you want to make a mobile-friendly web design. Make your mobile web content useful and compelling. Give your mobile visitors what they want whenever they visit your mobile website. Most of the mobile users will not explore deeper on mobile websites, but they mostly need to get what they want only to a single web content.